Jaguar's 'inclusive' branding: now people of all backgrounds won't buy its cars

There are instructive precedents in the history of communications technology, where early optimism by innovators was displaced by the interests of other stakeholders. From "The Master Switch" by Tim Wu, https://archive.is/4fKyt

> The media and communications industries are regularly accused of trying to influence politics, but what went on in the 1870s was of a wholly different order from anything we could imagine today. At the time, Western Union was the exclusive owner of the only nationwide telegraph network, and the sizable Associated Press was the unique source for "instant" national or European news.. Western Union carried Associated Press reports exclusively.. When the major channels for moving information are loyal to one party, its effects, while often invisible, can be profound.