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1. That they are easy to fix. This is still the case with Prusa, and that's a good thing, together with their great support.
2. That replacement parts are relatively cheap. This has been an issue with Prusa: open hardware helps very little if you need to pay an unreasonable amount of money to get a nozzle and heatbreaker or so. Bambulab parts are much cheaper, even if the printer is completely closed.
3. The OSS nature & hackability of software: that, yes, mattered a lot, and Bambulab, Prusa itself, and many other companies benefitted from reliable and powerful open source software to drive 3D printers (slicers, firmware). This had the effect of accelerating the field.
A bigger danger than closed hardware is patents. Also in the field of 3D printing the feeling is that the small incentive to innovate (Prusa was really stagnating before Bambulab) was also a result of providing the same value instantaneously to all the competitors.
I believe in open source as an accelerator of society. I also like open hardware. However both open source and open hardware can fail in certain setups, and in this case it is better to move away.
The Bambu products are better if you're willing to buy into proprietary stuff and you're not willing to put the leg-work into building something proper-open like a railcore.
Really sucks, but the writing has been on the walls for some time -- it has been harder and harder to find source/designs/models/etc regarding Prusa machines since the MK3 period.
I don't buy Prusa because they are OSH, I buy them because they are great printers. They are an open platform, if not open source. Which is good enough for my needs. If these changes they are making will allow Prusa to keep producing world class devices at reasonable prices, then more power to them.
And yes, I know some people hate Prusa or have had major issues. But they do a lot to move 3D printing forward, rising tide lifts all boats and all that jazz. We want all respectable and reputable 3D printer companies to succeed - because then everyone wins.